Digital Sky Technologies, a major investor in Facebook, has social networking covered in its home country, as the company also owns almost a quarter of Russian Facebook clone VKontakte.

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vKontakte, the Russian clone of Facebook, recently went international by translating the site into 22 languages. The only challenge now is for the company to get the same sort of international brand recognition that Facebook has obtained. With Facebook’s current dominance it is unlikely that vKontakte will get the same type of recognition, however that’s not stopping them from trying. The latest campaign I’ve seen took place in the comments of our blog.
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