What really makes television what it is? Is it the fact that it’s sitting in some dedicated space in your living room? Or is it the fact that it’s probably one of the larger monitors in your apartment or house? Maybe it’s not connected to a computer, and that’s what makes it a television (although they’ll all soon be computers). Whatever it is, Facebook is going head on with television not only through their new Brand Lift service but also through their numerous Ustream partnerships lately.
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A new video demo has been released of the BBC’s concept for an interactive TV application, and as you can see, it has a specific social initiative that links to Facebook’s network, reports PaidContent. Running on Microsoft’s Mediaroom platform, the prototype of BBC’s interactive application has live video as well as on-demand video, featuring content from partners across the mainstream media outlets.
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