Facebook reportedly plans to file documents in early 2012 for its long-awaited initial public offering, and Wall Street rivals Goldman Sachs and Morgan Stanley are in a fierce competition for the lead investment banking role, according to reports.

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We’ve still got another month left of 2011 and already Facebook has supplied a list of the 40 articles shared the most on the site this year.

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Likes remain the most prevalent form of engagement on Facebook, but comments have more pull — more than four times as much.

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People continue to debate when is the best time of day and day of week to post on Facebook, but I usually take findings on this with a grain of salt.

I tell people not to get to bogged down with timing as they would be much better served focusing on creating engaging content that is likely to elicit likes, comments, and shares.

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Facebook is selectively testing a new feature that shows how many people have shared each of your page’s posts.

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Looking for some cool applications for your iPhone, iPad, or iPod Touch? Perhaps your Facebook friends can help by using, ironically, an app developed for those devices: Kinetik.

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Facebook has posted a “coming soon” announcement about the forthcoming changes to the site.
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Facebook’s like button seems like second nature to people who use the site regularly, and it’s the most popular click on the site.
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The average like on a Facebook event posting drives $1.34 in ticket sales, compared to 80 cents per Tweet.
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