While Facebook’s revenue is reportedly going to surpass $500 million this year, it’s still a fraction of the revenue from large, publicly traded tech giants. For example Google generated over $21.7 billion last year, a large portion of which came from their self-serve advertising platform. Facebook has a long way to go before they hit $21.7 billion but if a new report published by eMarketer is correct, Facebook should have a good shot at getting there.
Read the rest of this entry »

Today there has been a fair amount of buzz today about Marc Andreesen’s comment, stated during an interview about his new venture fund, that Facebook should surpass $500 million in revenue this year. It’s not quite a surprise but what’s more interesting is that the company is on the fast track to billions while Twitter, the thorn in Facebook’s side, has yet to bring in any substantial revenue although a few initial advertisers have been buzzed about.
Read the rest of this entry »

There has been continued speculation about Facebook’s projected revenue for 2009 and many have posted estimates in the range of $400 to $500 million. If those are truly accurate estimates, Facebook’s revenue per employee falls somewhere between Adobe and eBay based on revenue estimates provided by Royal Pingdom. For a company which has yet to find a “breakthrough” revenue model, it’s most definitely producing competitive results.
Read the rest of this entry »

Following up on my article from yesterday afternoon where I suggested that Facebook should begin focusing on monetization, I figured it would be a good time to suggest at least 20 ways that Facebook could make billions. While I’m critical of the company’s existing monetization strategy, the company is clearly growth oriented and they are in the enviable position of figuring out a way to make billions of dollars. Below are a few ways that we’ve come up with for Facebook to make money.
Read the rest of this entry »