Facebook Fans Mean Black Friday Sales For Retailers

Posted by David Cohen on November 21st, 2011 1:10 PM

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When it comes to Black Friday retailer projections, bigger is better, at least according to social media and digital analytics company Socialbakers.

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American Rag And Ragged Set Facebook Scavenger Hunt

Posted by David Cohen on August 4th, 2011 2:49 PM

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Ready for a Facebook scavenger hunt? Apparel retailer American Rag, Ragged magazine, Macy’s, and Filter Creative Group hope the answer is yes.

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Find The Best Fourth Of July Fireworks On Facebook

Posted by Jennifer Moire on July 1st, 2011 5:22 PM

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No big plans for the Fourth of July? No worries! Learn more about some of the nation’s largest Independence Day celebrations on Facebook.
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REPORT: All But 15 Brands’ Facebook Likes Slow Down

Posted by Jackie Cohen on March 25th, 2011 5:37 PM

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Only the top 15 brands tracked by Media Logic have not experienced a slowing down in the rate of fan acquisition from January through now.
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Macy’s Promoting Facebook Page In New Online Marketing Campaign

Posted by Nick O'Neill on September 17th, 2009 9:50 AM

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If you’re a large brand that’s running an online ad campaign are you just going to direct consumers to a pretty landing page? That’s what most companies have been doing consistently although a few brands have begun choosing to promote their Facebook and Twitter accounts over landing pages for the opportunity to “remarket” to their fans. Macy’s is the latest brand to promote their Facebook Page through display advertising campaigns around the web.
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