Over the past 24 to 48 hours we’ve seen three new Facebook Page management tools roll out. On Tuesday Buddy Media rolled out a management platform for brands and then yesterday ContextOptional rolled out their Social Monitoring Console. Today theKbuzz announced their own product called “theFacelift”. All three of these packages are looking to provide something similar: a single resource for managing a brand’s Facebook presence.
Read the rest of this entry »
The latest app-vertisement from Buddy Media is called InTru3D, and it was created for Intel. In beta for the last month, the InTru3D application on Facebook lets you create a 3D avatar that can interact with other users’ avatars and participate in games as well. The application is really a way for Intel and Dreamworks to show off some of the technology used for games and movies in a branded environment that is interactive enough to captivate Facebook users’ attention.
Read the rest of this entry »
Less than one week after the launch of the new Facebook Pages, Buddy Media has announced that they are releasing a new system which assists brands in developing a presence through the Pages product. According to Mike Lazerow, the new service automates a lot of the process for developing a Facebook Pages presence by providing brands with a suite of tools.
The first client to use the Page Management Program Client is StockTwits, which was founded by Howard Lindzon, and is also ironically a Buddy Media investor. The Page Management System also enables brands to manage all of their Pages from within a single management system including moderating comments and maintenance of content.
Read the rest of this entry »
Buddy Media’s latest app-vertisement on Facebook involves a partnership with Hollywood.com so you can imagine what the angle is here. Between the two media companies, the new application will be an engagement trap for users that could offer up a decent amount of market research.
The new app, called Hollywood.com Top 5, consists of a series of quizzes that lets you rank your favorite stuff. Celebrity couples, Comic Book Movies, Top 90s TV Shows… you get the idea. This app is a blatant attempt to get user feedback on consumer products and Hollywood news, but that doesn’t make it any less engaging to end users. How many times have you participated in, or created an 80s Baby quiz with friends on Facebook? Fess up.
Read the rest of this entry »
