Lionsgate teamed up with Facebook commerce provider Milyoni to make Abduction the first feature film to ever debut on Facebook the same day of its release on DVD, Blu-ray, and digital download.
‘Abduction’ Debuts On Facebook Simultaneously With DVD, Blu-Ray, Digital Download
Posted by David Cohen on January 17th, 2012 7:03 PM
Universal Studios Uses Facebook App to Gain Blu-ray Traction
Posted by Kristen Nicole on January 6th, 2010 9:11 AM
Universal Studios has launched a Facebook app for the new year, giving away 2,010 Blu-ray movies. Cute, right? The weekly sweepstakes includes 25 prize packages, with films such as Wanted, Knocked Up and Forgetting Sarah Marshall. The hope is that the new Facebook app will gain a good amount of traction and help Universal to get a stronger foothold in the social media space.
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