Want better distribution and visibility of your Facebook application? Today, Facebook launched the registration process for their previously announced “Applicatoin Verficiation Program”. How do you submit your application to be part of the program? Well, go fill out the Registration of Interest form for the Application Verification Program and you will be contacted shortly. Once you are contacted, you will have to pay a non-refundable $375 fee so that Facebook can review your application to ensure it follows the company’s guiding principles.
One of the biggest challenges for Facebook has been the proliferation of what could be subjectively described as less than useful applications. For example, the platform still continues to have an issue with simple quizzes such as “What kind of person do you attract?” Also there has been a revival of last year’s successful Snowball Fight! application. There is arguably not much value to throwing snowballs at other users but over 314,000 active users in the past month have participated in the fun.
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