Facebook’s new public profiles have had support for commenting on status updates since the new design was pushed out but one flaw was the inability to comment on fans’ wall posts. Thankfully Facebook has turned that feature on tonight. Up until this evening, public profile admins could not comment on users’ wall posts. It was actually a pretty substantial limitation.
I personally had a number of users that regularly post wall comments and I’m not able to reply to them. As of tonight that has all changed. I can thankfully comment and “like” any of the new wall posts. It’s not a huge change but it’s something that many have been anticipating. It’s a fundamental feature that probably should have been added early on. It’s clear that Facebook is upgrading their products to function more effectively within the new system.
The changes highlight how users’ communication channels have been switched without notice thanks to the new Facebook design and not even Facebook had all the features in place to handle what have become “unforeseen” walls. The users don’t appear to be leaving the site though. Thankfully they keep on returning and despite the new layout and the new model of communication, Facebook still has an extremely active user base.
Facebook continue to make ongoing product changes and public profiles appear to be one of the primary focuses of change currently. One feature that I suggested would be useful would be the ability to track the conversion of new visitors into fans: how the users landed on the public profile and what they clicked on. While that’s only a dream for the time being, I’d expect Facebook to roll out many new features in the near future.
Thanks to Dan Birdwhistell for the heads up on this new feature!






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Hey Nick, thanks for bringing this to my attention. I’d found it frustrating that someone could comment on the wall and I couldn’t take part in that part of the conversation. They’d set it up as a kind of reverse monologue. Next step – and this is courtesy of Dustin Luther – is to allow admins to comment and add posts in their own right rather than being forced to do so as the business. This would solve a problem for people who are page admins but are also active individual members of a community. Thanks again.
Comment by Peter Fletcher — May 6, 2009 @ 12:27 am
Nick, thanks for reporting- this is HUGE news and a major upgrade for brands, companies, non-profits, etc using Facebook.
Comment by Dave Kerpen — May 6, 2009 @ 7:18 am
Comments always help for credibility especially when the comments really start building.
Comment by Nick Stamoulis — May 6, 2009 @ 1:01 pm
hello, does anybody know if there is any way that I can receive email notification when there is new post on my business page wall same as it works with personal pages? thank you.
Comment by Jan Kyselák — May 20, 2009 @ 5:18 am
hello – can you please tell me how page admins can comment on fan's wall posts with the page avatar visible (not my personal avatar)? I cannot figure this out!
Comment by beth — June 5, 2009 @ 6:02 am
Millions congregated from all over the world to witness the inauguration of the first African American president of the United States. ,
Comment by Settor45 — October 22, 2009 @ 7:06 am
Now if only we get to the Germans. ,
Comment by Faggot58 — October 22, 2009 @ 5:47 pm