Thanks to leaked documents that Techcrunch has published, Facebook is supposedly preparing to launch an external web activities tracker (hence the name “beacon”). The new service is going to integrate with external sites such as Amazon, gaming sites, movie sites and other external sites to notify your friends of what you are up to. If you thought Facebook already knew a lot about you, wait until they know everything you are involved with outside of Facebook.
Do you want your friends to know what products you just purchased? How about what movie you are going to watch this evening? Apparently updating your Facebook status wasn’t enough. If you thought that Facebook received a massive backlash after the initial release of their newsfeed, wait until project beacon receives the go for launch. Not only will Facebook receive a lot of negative publicity but any partner involved with this program will most likely witness a backlash due to their partnership with Facebook.
While the current details are very basic, users will be able to select whether or not specific providers can automatically publish information their newsfeed or if they would like to be prompted prior to publishing. The addition of a filtering system may quell some of the upcoming backlash but how much Facebook really want to know about us? How much are you comfortable with providing Facebook?





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No way is that happening. I could see them collecting that data, but putting it on your friends' newsfeeds without your permission? That would take balls of brass.
Comment by Charlie — November 2, 2007 @ 3:12 pm
The name itself is creepy. Even if I can opt out of my friends seeing it, Facebook can still see it. Facebook is too bold in getting up close and personal. I am ready for someone to step in and just be a good social networking site. There's got to be some modest money in it. Soon, there will be a market for real privacy. Facebook's backlashes may help to bring the issue to the forefront.
Comment by bernie — November 3, 2007 @ 12:57 am
[...] Project Beacon: Does Facebook Know Too Much? Bookmark to: [...]
Pingback by Link: Does Facebook Know too Much? : Social Media World — November 3, 2007 @ 1:08 am
The name itself is creepy. Even if I can opt out of my friends seeing it, Facebook can still see it. Facebook is too bold in getting up close and personal. I am ready for someone to step in and just be a good social networking site. There's got to be some modest money in it.
Soon, there will be a market for real privacy. Facebook's backlashes may help to bring the issue to the forefront.
Comment by bernie — November 3, 2007 @ 1:57 am
Why not, This is how the market is being driven and as the article states "Soon, there will be a market for real privacy. Facebook’s backlashes may help to bring the issue to the forefront." Its about time I think!
Comment by Webmonkie — November 5, 2007 @ 3:27 am
Why not, This is how the market is being driven and as the article states "Soon, there will be a market for real privacy. Facebook’s backlashes may help to bring the issue to the forefront."
Its about time I think!
Comment by Webmonkie — November 5, 2007 @ 5:27 am
[...] of the first things mentioned by Zuckerberg is a partnership with eBay on project Beacon. I previously covered project beacon and questioned whether or not Facebook will soon enough know too much about us. [...]
Pingback by The Facebook Announcement - The Unofficial Facebook Blog — November 6, 2007 @ 4:03 pm
[...] Project Beacon – Does Facebook know too much [...]
Pingback by The Facebook Beacon (and why it’s a bad idea) at Toms View of the World — November 13, 2007 @ 3:32 am
[...] Nick pointed out earlier this month, many users won’t know about the ability to turn off the updates, which [...]
Pingback by GameFly Jumps Aboard Facebook Beacon Bandwagon - The Unofficial Facebook Blog — November 19, 2007 @ 10:27 am
[...] on AllFacebook:Â The Unofficial Facebook Blog: The new service is going to integrate with external sites such as Amazon, gaming sites, movie [...]
Pingback by » An Apology to Amazon: They aren’t part of Facebook Beacon Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC — December 3, 2007 @ 7:55 pm
Yeah they already know too much. I believe that CIA, FBI and some other agencies worldwide are involved in this. It's not only the ads that they make money out of. They make money from such agencies.
Comment by Aamer — August 18, 2011 @ 2:34 am
[...] nova forma de compartilhar conteúdo. Um outro seria o want/quero – este faria parte do polêmicoprojeto Beacon (que compartilharia informações dos usuários com empresas e [...]
Pingback by Facebook deve lançar novos botões | Site para Empresas — September 21, 2011 @ 9:54 pm