How Much is Your Facebook Profile Worth?

Profile Value AppJust last week there was a ton of buzz surrounding Microsoft’s investment in Facebook that placed a $15 billion valuation on the social networking website. While many in the industry were trying to figure out whether or not this investment was justifiable (myself included), a few developers decided to team up and put a twist on the valuation. Rather than figuring out how much money Mark Zuckerberg was now worth, these developers created an application that calculates the value of your personal profile.

Among applications developers and investors there has been a lot of discussion as to how much an active application user is worth. While there is still significant debate about the issue, there is no question that a Facebook user has some sort of value and Facebook’s Social Ads system will start to monetize each of those users. So how much are you worth to Facebook? Tod Earwood, Rob May, Eric Dadoun, Denis Bratchuk and Alexey Komissarouk have come up with a quirky way of calculating.

The application factors in the number of: friends, photos uploaded, photos tagged in, wall posts on your wall, number of groups owned, number of notes written. While the application wasn’t accurate with the number of groups I own and the number of notes I’ve written, it was right about everything else. All of these numbers factored together resulted in a $338 valuation of my profile. I was pretty impressed with my profile value until I looked at my friends’ values. Among my friends that have added the application I rank 7 out of 8. My most valuable friend has a profile value in excess of $2,000 and the most valuable profile held by Julia Dunlop is worth a whopping $3,338. Not bad!

While these profiles are worth a significant amount, I wouldn’t dive into the profile trading business right now given the subjectivity of this value. If you want to see how much your profile is worth go check out the How Much Am I Worth application.

 



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7 Comments »

  1. app is done.i think i broke it b/c i'm worth 1 million dollars.blame facebook.

    Comment by blah — November 7, 2007 @ 9:23 am

  2. app is done.

    i think i broke it b/c i'm worth 1 million dollars.

    blame facebook.

    Comment by blah — November 7, 2007 @ 10:23 am

  3. Hey Nick,Thanks for the review! The Facebook API has been buggy over the past few days with FBML 1.2 and whatnot, sometimes giving inaccurate information (such as your # notes/groups). Credit should go to Rob and Todd for coming up with and financing the application (we merely implemented it). Alexey

    Comment by Alexey Komissarouk — November 7, 2007 @ 10:35 am

  4. Hey Nick,

    Thanks for the review! The Facebook API has been buggy over the past few days with FBML 1.2 and whatnot, sometimes giving inaccurate information (such as your # notes/groups).

    Credit should go to Rob and Todd for coming up with and financing the application (we merely implemented it).

    Alexey

    Comment by Alexey Komissarouk — November 7, 2007 @ 11:35 am

  5. oh, I thought I'd seen some useless facebooks apps up to now, but this one really takes it..Apparently Im worth $187.. not much compared to the examples you posted, but very generous estimation considering I'm NEVER going to part with a SINGLE CENT of my money for facebook features, nor am I going to click on ads (that make it through the filters).I cannot see any way that Facebook will get any cash out of me, simply cos I don't have any.

    Comment by Niall — November 8, 2007 @ 3:39 am

  6. oh, I thought I'd seen some useless facebooks apps up to now, but this one really takes it..

    Apparently Im worth $187.. not much compared to the examples you posted, but very generous estimation considering I'm NEVER going to part with a SINGLE CENT of my money for facebook features, nor am I going to click on ads (that make it through the filters).

    I cannot see any way that Facebook will get any cash out of me, simply cos I don't have any.

    Comment by Niall — November 8, 2007 @ 4:39 am

  7. [...] How Much is Your Facebook Profile Worth? – The Unofficial Facebook Blog [...]

    Pingback by A Frog in the Valley » So many tabs, so little time! — November 9, 2007 @ 8:53 am

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