According to analytics firm Hitwise, Facebook was the “most visited site in the United States on Christmas Eve and Christmas Day.” This is a huge milestone for Facebook as it was the first time the company was the most visited site in the U.S. ever, beating out the search behemoth: Google. Facebook continues to surge in popularity and this latest statistic is a testament to the company’s ongoing growth.
Facebook will continue to battle Google as Marshall Kirkpatrick points out, and for the time being, Facebook has already won the battle in the U.S. for two days this year. As one person recently phrased it to me, Facebook wants to be the place you go before you search. The latest numbers suggest that Facebook is winning in this regard.
While many have presented the comparison of Facebook versus MySpace or Facebook versus Twitter, the primary competitor of Facebook has become Google. It will truly be a David versus Goliath battle as Facebook has a little over 1,000 employees whereas Google is moving closer to 30,000. Congratulations to Facebook on this latest milestone. Facebook’s road to the top is truly marked by one monumental achievement after the next.





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You mean "won" the battle, yes?
Comment by Eric — December 29, 2009 @ 7:17 am
Facebook rebirth, happy new year
Comment by Lisandro Mierez — December 29, 2009 @ 11:12 am
Facebook has already “one” the battle in the U.S. for two days this year.
Yikes!
Comment by Facebook User — December 29, 2009 @ 11:42 am
An exponential growthin advertising on Facebook is inevitable.
Comment by Serge Zaleski — December 29, 2009 @ 2:38 pm
Facebook is a good social site and give to all person his religious free atmosphere.
Comment by Javed Iqbal — December 29, 2009 @ 8:31 pm
People are using FB to kill time
Comment by Blog Tactic — December 30, 2009 @ 5:20 am
Let's stop comparing Goog with Facebook.
FB is something many do as a distraction to kill time or communicate generally. Google is where most go for information they need, much of it related to product categories – as a result one company has a compelling ad model, the other doesn't.
Work it out.
Comment by Ben — December 30, 2009 @ 2:52 pm
bitte machen sie auf mannnnn
Comment by hamit — January 19, 2010 @ 12:18 am
[...] Last year, Facebook had already surpassed the search behemoth in the U.S. for both Christmas eve and the day itself. This happened again on New Year’s Day, and again a couple of months later, on the second week of March 2010. [...]
Pingback by Facebook Gets More U.K. Xmas Traffic Than Google — December 27, 2010 @ 12:31 pm