Comscore released data today showing impressive growth in Europe’s social networking obsession. The most interesting of the data was a whopping 422 percent growth in Facebook visitors between the months of January and July of this year. The second runner up was a site called Bandoo.com which had a 170 percent growth. When I went to check out the site this morning it didn’t appear to be working. MySpace displayed a relatively impressive 24 percent growth. You can view more of the statistics in the chart below.
The Comscore report, which focused on Germany social networking usage, also illustrated that Facebook has significant room to grow. Currently Facebook isn’t even among the top ten social networks in Germany. I have a feeling that much of the data may be skewed by London who, according to Natalie Minor of Facebook, is now the largest network on Facebook. One thing is for certain: social networking has gained significant traction and, as Geoffrey Moore describes in his book “Crossing the Chasm,” is now in the Tornado phase. It will be interesting to see if Facebook can gain enough traction to become the top social networking site in Europe.
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I started two new apps a week ago and I have been watching the networks of people who have used them. I've seen users from: Bahamas, Singapore, Hong Kong, Canada, India, Poland, London, Sweden, Saudi Arabia, Scotland, Venezuela, New Zealand, England, Australia, Spain, Turkey, Serbia, Bolivia, Philippines, France, Japan, Bangladesh, China, South Africa, Greece, Malaysia, Switzerland, Venezuela, Antigua, Federation of Saint Kitts & Nevis, Egypt, Bermuda, Nepal, ThailandDuring this first week it was about 50/50 USA/other parts of the world. Canada made up at least 10% of the "other parts of the world."My LifeOutrageous Questions
Comment by Yancey — September 19, 2007 @ 6:51 am
you're probably having trouble reaching that other site because you're spelling it wrong — no 'n' in badoo. looks like another social networking site.
Comment by Trey Philips — September 19, 2007 @ 7:09 am
I started two new apps a week ago and I have been watching the networks of people who have used them.
I've seen users from: Bahamas, Singapore, Hong Kong, Canada, India, Poland, London, Sweden, Saudi Arabia, Scotland, Venezuela, New Zealand, England, Australia, Spain, Turkey, Serbia, Bolivia, Philippines, France, Japan, Bangladesh, China, South Africa, Greece, Malaysia, Switzerland, Venezuela, Antigua, Federation of Saint Kitts & Nevis, Egypt, Bermuda, Nepal, Thailand
During this first week it was about 50/50 USA/other parts of the world. Canada made up at least 10% of the "other parts of the world."
My Life
Outrageous Questions
Comment by Yancey — September 19, 2007 @ 7:51 am
Perhaps the biggest reason Germany and other European countries have not embraced Facebook is due to the language barrier. Facebook is ostensibly an English-language website. Hopefully if they can expand their site into other languages more Europeans (and other non-English speakers) will join up.
Comment by Paul Neave — September 19, 2007 @ 8:31 am
I am not sure about your assertion about room to grow in Germany… They have a Facebook clone that is immensely popular:http://www.studivz.net/http://www.techcrunch.com/2007/01/03/german-fac…..As long as Facebook does not Internationalize and change offer their site in different languages, they will have a weak offering for any non-Anglophone country.
Comment by Dan Peguine — September 19, 2007 @ 9:36 am
I am not sure about your assertion about room to grow in Germany… They have a Facebook clone that is immensely popular:
http://www.studivz.net/ http://www.techcrunch.com/2007/01/03/german-faceb...
As long as Facebook does not Internationalize and change offer their site in different languages, they will have a weak offering for any non-Anglophone country.
Comment by Dan Peguine — September 19, 2007 @ 10:36 am
you’re probably having trouble reaching that other site because you’re spelling it wrong — no ‘n’ in badoo. looks like another social networking site.
Comment by Trey Philips — September 19, 2007 @ 11:09 am
[...] Speaker Nick O’Neill observes that the data about use of Facebook in Europe — which grew 422% in July — may be skewed [...]
Pingback by Web Community Forum » Blog Archive » Language Barriers Still Stymie International Community Building — September 19, 2007 @ 1:27 pm
Perhaps the biggest reason Germany and other European countries have not embraced Facebook is due to the language barrier. Facebook is ostensibly an English-language website. Hopefully if they can expand their site into other languages more Europeans (and other non-English speakers) will join up.
Comment by Paul Neave — September 19, 2007 @ 12:31 pm
Actually, figures out from Forrester on European use of social networking sites suggests that Germany's and France's use is quite low when compared to other countries like the UK and Sweden.http://magia3e.wordpress.com/2007/09/16/cultura…..M
Comment by magia3e — September 19, 2007 @ 2:17 pm
Actually, figures out from Forrester on European use of social networking sites suggests that Germany's and France's use is quite low when compared to other countries like the UK and Sweden.
http://magia3e.wordpress.com/2007/09/16/cultural-...
M
Comment by magia3e — September 19, 2007 @ 3:17 pm
[...] see, everyone is reporting almost insane growth in Europe. This could help legitimate the rumor of facebooks current 10 bn $ [...]
Pingback by Flavio about Business 2.0 » Blog Archive » facebook Switzerland hits 42k - insane growth! — September 26, 2007 @ 3:04 pm