Facebook Drops Limits on Emails for Developers

-Texas Holdem Email Screenshot-

One of the biggest problems with Facebook’s platform for developers is the limits placed on them. Whether it’s a limit on the number of invites they can send, a limit on the types of emails they can send users, there are many restrictions. Today one of those restrictions have been loosened and developers can “now incorporate a number of HTML tags so” they can format messages as they wish.

Included in the loosening of the restrictions is the ability to include FBML tags including fb:restricted-to and fb:name in the subjects to make emails more targeted at each individual user. The biggest news of all is that Facebook has decided to remove the limits on the number of emails sent to users, since the users are now forced to opt-in to receive them.

Those users that added the application prior to the profile shift will not be effected but all new users can be blasted with emails all day long if you wish. This is a big deal for developers as they have been rightfully complaining about the restrictions placed on them for marketing purposes. If somebody approves your application to contact them, shouldn’t you be able to email them as much as you’d like?

Well it appears that developers were not the only ones thinking that and now they can send as many emails as they wish. Check out James Leszczenski’s post for more details!

  Tags:, , ,



Recommended Articles


AllFacebook Marketing Conference Returns to San Francisco

The AllFacebook Marketing Conference is returning to San Francisco on June 28-29. Join us and get a how-to guide for marketing to Facebook’s 800 million users. Special early pricing is available for only $249 until February 15, so register today. A full agenda will be announced soon. Keep an eye on our event site for more information

No Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

Send us a Tip

tips@allfacebook.com
AllFacebook Marketing Conference
AllFacebook Stats: Facebook Analytics for Your Business
How can Facebook change your business?

Upcoming Events

Social Gaming Summit

May 23-24, 2012 | Berlin

Social Gaming Summit

Where Gaming Meets the Social Web

Semantic Tech & Business Conference

June 3-7, 2012 | San Francisco

Semantic Tech and Business Conference

AllFacebook Marketing Conference

June 28-29, 2012 | San Francisco

AllFacebook Marketing Conference

Your how-to guide for Facebook marketing.