HUGE: Facebook Lets Publishers Contact “Likers”

Today Facebook made a significant announcement: publishers can now publish content to the feeds of all people who liked a specific page. This is a significant step forward in the opening of Facebook Page functionality to the entire web. Also as part of the announcement, Facebook announced a minor, yet significant, upgrade that will convert all iFrame like buttons into share buttons as well.

This is the second step of Facebook providing all pages on the internet with the same tools that all Facebook Pages have. For example, let’s say you “like” this article. I will be able to send a news feed story to all Facebook users who liked that page. The impact of this is significant. Imagine the ability for any object that you like to be able to communicate with you directly through the news feed. In other words, all webpages on the internet immediately have become two-way communication channels.

Additionally, publishers will be able to track how that information was spread through Facebook via the addition of upgraded analytics features. As described in Facebook’s documentation, publishers can add the “ref” attribute to any like button and they will be passed back information about where new visitors came from on Facebook (‘home’, ‘profile’, ‘search’, or ‘other’). For example, I could add the ref attribute, and then view my Page Insights to find out what percentage of incoming visitors found the page through Facebook Search.

While this is nowhere near the final phase of Facebook’s continued opening of Pages to the web, this is a major step that will help empower publishers even more. We’ll be posting more details in the near future about the best practices surrounding the implementation of like buttons on your website. For more information, view today’s blog post from Facebook.

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1589954 Comments2010-07-23+21%3A44%3A20Nick+O%27Neill »

Can you say SPAM? Lets spell it folks. S. P. A. M. is coming to facebook. I know people who have unliked all corporate pages. I also see a HUGE opening for a new network to be friendly vs offensive to the masses. Also why I never Like anything off Facebook.

Comment by Howie at Sky Pulse M — July 23, 2010 @ 2:02 pm
I predict more backlash, and worry about the potential for overflow.

That opens up a publishing avenue for every page created by an individual person/brand/business.

Comment by Jonah Price — July 23, 2010 @ 2:27 pm
thanks, nick, for all your good work to keep those a few steps behind you up to date and informed on all things facebook.

Comment by jessiex — July 23, 2010 @ 2:34 pm
Hi Nick, as soon as I posted this on my wall I got the same question from a mess of different people: Does this mean that we're now opening ourselves up to be Facebook spammed by any company or organization that we 'like'? Thoughts on this?

Comment by Anastasia Hilinsky — July 23, 2010 @ 2:59 pm
If you can un-Like something that you previously Liked, wouldn't that mitigate spam and leave control in your hands? Or is that just naive idealism?

Comment by Jason — July 23, 2010 @ 3:15 pm
Nick,

I think you might be misinterpreting this. Open Graph object owners have always been able to publish to their users assuming it is an owned object with an app id linked to it.

All they did in this release was release a way to do it via the API rather than having to find the object within Facebook and use it's publisher.

We've been publishing to people who have liked our objects since OG was released. Now we can do it via the api.

Comment by Patrick — July 23, 2010 @ 3:18 pm
Guess we'll all start becoming more careful about clicking the like button from now on, which is a shame.

Comment by Albert Kaufman — July 23, 2010 @ 3:23 pm
Publishers have had the opportunity of pushing stories to page likers for several months before todays announcement. It only required that the liked page included relevant Open Graph tags. If you're interested, I've written a blog-post on the topic: http://friism.com/facebook-open-graph-at-ekstrabl...

Comment by friism — July 23, 2010 @ 4:27 pm
how long til this gets turned off? bets?

Comment by David Henderson — July 23, 2010 @ 4:43 pm
cue major spam from the “like farm” sites.

Comment by Collin1000 — July 23, 2010 @ 5:50 pm
It now becomes clear why they're testing the removal of "Most recent" from our newsfeeds! I agree with the other posters, this spells SPAM!

Comment by Darryl Barnes — July 23, 2010 @ 5:55 pm
Spam spam spam

Are they stupid or what?

All these stupid changes in the last days only a stupid idiot could even think about them…

They dictate, they force you to do what they want and they don't even give you the oppurtunity to choose if you want it or not…

I'll remove a Page as soon as I see ONE single comment from a user…

Comment by Iacopo Cappelli — July 23, 2010 @ 8:18 pm
Great reporting Nick. To answer people's questions – the edge rank / news feed optimization is still in place here- so just because you like an object – doesn't mean you'll ever see it's future status updates – unless those updates generate enough comments and likes to be determined as relevant to you and hit your news feed.

Comment by Dave Kerpen — July 23, 2010 @ 8:18 pm
I thought you could already do this? I've been doing this on sites I create already….

Comment by Matt Regan — July 23, 2010 @ 9:38 pm
STOP Letting Other Websites SPAM "Likers"
http://www.facebook.com/pages/STOP-Letting-Other-...

Comment by Marina Erzoy — July 23, 2010 @ 11:19 pm
Like farms will become a gold mine !!!!

Comment by Kinney Chan — July 23, 2010 @ 11:58 pm
I still dont understand how you can send a news feed story to all Facebook users who liked that page?

Comment by Swami Ji Balendu — July 24, 2010 @ 3:26 am
I've been able to do this already for over 2 months now. This is nothing new. All the like buttons on my websites had a button next to them saying "admin". If I clicked that it would take me to a pseudo fan page on facebook that I could only see, and through this page I could send new updates to all the people who liked it. This has been this way for the pas 2+ months (probably longer).

Comment by OnliveFans.com — July 24, 2010 @ 4:11 am
As a user I completely understand people being leery of Facebook spam. I like tons of pages, and if they all start publishing to my feed I'll be overrun in no time. It would be time to reconsider who I *really* want to hear from, and whether or not it's worth liking their group.

As a small business owner, this is a mixed blessing: I still believe that consistently delivering relevant content is the best way to create relationships. So on one hand, I like the ability to reach my audience through multiple means, and will take take to make sure that what I publish matters to them. On the other hand, a lot of people (like me, as outlined above) will be thinking harder about which pages to Like – so it may become more difficult to attract "fans."

Either way, thanks for the update. It's big news.

Comment by Kai — July 24, 2010 @ 4:39 am
What exactly is a 'Like Farm'? Doesn't it require you to like something first? And also, can you not unlike it anytime?

Comment by John Appleseed — July 24, 2010 @ 7:50 am
I'm not sure of all the implications of this — I find Facebook clumsy and difficult to grasp, but one thing I know. Most of the changes we are going to see on social media in the next 18 months come from a desperate attempt to monetize these sites and make the "useful" for businesses.

The problem is that with that commercialization they end up damaging the user experience for regular users who don't use facebook to be "sold" something. Sounds like this is a way to extend the "reach" of businesses.

Twitter is in a worse situation, at least Facebook has profits.

Comment by Robert Bacal — July 24, 2010 @ 9:02 am
It won't be as much of a spam festival as many pf you are saying. Yes it will be abused and Facebook will disconnect the domain from the service. Just like they've done with thousands of fan pages already.

Doug

Comment by Doug McIsaas — July 24, 2010 @ 9:44 am
I don't think it looks toooooo spammy…

I've taken an screenshot of how it looks when I shared this on my facebook page. I'd post it but don't want to spam this post lol

If you haven't seen it yet it tags the original poster and says they have "shared" a link. I guess this will be another way to determine popularity?

Emma

Comment by Emma Ewers — July 24, 2010 @ 9:45 am
Oh dear.

I can this will add a lot of value to the publishers of content, ideas and ads but what about the end user experience?

As has been mentioned above, it will become a spam fest in no time at all. This needs to be measured with opt outs – highly visible opt outs and no retrospective opt in on all past 'likes'.

As a publisher of blogs that can be liked I am reluctant to 'push' future content onto people who liked one particular aspect.

Has facebook heard of 'attraction' marketing?

Comment by Sarah Arrow — July 24, 2010 @ 10:08 am
Will pages be able to send news feed history just once or for how long? Will users become a Fan of the page where the object was?

Comment by Lucho Del Castillo — July 24, 2010 @ 10:15 am
Spamfest here we come. This experiment won't last long

Comment by Chris Brannigan — July 24, 2010 @ 10:58 am
is there any way to see a list of non-facebook pages/sites/articles I've liked since they started? I want to see where and when I clicked that button and find a way to undo this. I don't mean the list of Pages I've liked on Facebook itself or the "Likes and Interests" in my profile, but every article I've liked and appears in my stream. Where do I find this information?

Any thoughts?

Comment by Frank — July 24, 2010 @ 11:04 am
Hmm. As usual I'm conflicted here. I can see how this will be useful for publishers. I can also see how this can get annoying for facebook users. I'm going to wait and see how this plays out.

Comment by DeAnna Troupe, Small — July 24, 2010 @ 12:02 pm
It'll be open for spamming. This will break havoc. I wonder what Google thinks?

Comment by Jonathan — July 24, 2010 @ 2:19 pm
Like – no pun intended – many posters have already stated, SPAM was my first thought to this. Should be interesting to see how this all plays out…

Comment by Heather — July 24, 2010 @ 8:03 pm
actually this isnt so bad, the first time you get something on your wall, just click on hide and you never see their crap again.

Comment by bob — July 25, 2010 @ 12:41 am
Just because people "Like" an article you can't assume permission to push articles onto my feed. I don't like the idea of this and I'm going to have to "Unlike" many articles I've previously "Liked". I don't want my feeds cluttered up!

Comment by scummgrog — July 25, 2010 @ 1:50 am
Hello,

It was indeed a great achievment to me for having this post,this is what i really like to e seeing in facebook not just savvy waste of time commented.

Thanks,keep the good things going my dear.

Comment by Jibril — July 25, 2010 @ 2:01 am
Spam will be a problem, but imagine liking a product on an e-commerce site and being given updates on stock-quotas, how-to videos and information regarding what you've bought/would like to buy.

I think this is Beacon reimagined. I doubt it'll last long due to spam/privacy concerns, but it will be interesting to follow.

Comment by Steve — July 25, 2010 @ 2:25 am
Makes me hesitate "like"ing anything-including this article. That can't be good.

Comment by Cdane — July 25, 2010 @ 3:10 am
So basically publishers can publish content to a user's wall without requesting permission via facebook connect? If yes this will result in alot of spam and cause users think twice before liking a page.

Comment by inSyt — July 25, 2010 @ 3:58 am
Hmm, this is big news and I think everyone is over reacting to the issue of SPAM. Its nearly become habit to shout that when something becomes more "open". I think its more a matter of being honest and actually only sharing what you really "like" and wish to share and wouldn't this in turn actually cut out SPAM… maybe I am wishing for to much or misunderstanding the implications but I think this is FaceBooks final aim really.

Comment by Justin Parks — July 25, 2010 @ 4:42 am
Is FB that hard up for money? I mean, really? Nothing wrong with making a buck, but there are limits. This is clearly pro-advertiser/pro-spammer and anti-user. But I'm sure FB feels the same about eliminating spam and excessive advertising the same way they do about privacy… that not wanting to be spammed is some kind of ossified, old fashioned, out of date concept in the digital age. This is the reason why I tend not to use FB much anymore, and refuse to link to it on my own site or "like" things from other sites via the PB icons.

Comment by Mark — July 25, 2010 @ 9:13 am
Ummm, this ability has existed since Like buttons were first introduced. You could ALWAYS go through and visit the administration page for your Open Graph object (which every Like button actually is). From there you could publish updates to the persons who have clicked that Like button.

All this new update has added is a programmatic way to do this through the Graph API.

This article hugely missed the point.

Comment by Mike — July 25, 2010 @ 10:35 am
It's concerning how pleased you are with the potential of more spam.

Comment by David — July 25, 2010 @ 11:07 am
Eventually ever page will have FB functionality.

It's another way for them to get reach.

My sites that run on FB Like Script have been doing brilliantly – but occasionally Facebook tweaks things to stop everything working!

Ben

FBLikeScript.com

Comment by Ben — July 25, 2010 @ 11:39 am
This has been available since they launched the like buttons. My guess is that they are now just trying to make it more evident that this is possible.

Comment by Jesse Stay — July 25, 2010 @ 12:14 pm
Facebook = user exploitation.

Comment by haggis — July 25, 2010 @ 2:47 pm
This will be the new spam

Comment by Martin — July 25, 2010 @ 11:23 pm
It looks like a way to get more ad revenue. facebook is now ready to challenge Google

Comment by Jeff Pinkham — July 26, 2010 @ 2:11 am
Apart from ad revenue, this will help developers and publishers to engage more users using viral content.

Comment by Aris — July 26, 2010 @ 4:31 am
If you click on "Accounts" on the top right, choose "edit friends" and "ALL CONNECTIONS" on the left side, You can 'unlike' any thing you have liked.

I delted MANY last night!

Comment by Tammy — July 26, 2010 @ 7:20 am
Thanks for the update. Changes can sometimes be scary but this particular Facebook change has massive potential. We responded to you and DownloadSquad.com on our blog. DLS had a different perspective about the potential spam.

Comment by Keenan — July 26, 2010 @ 1:39 pm
So finally the time to quit facebook has come. The last thing I want is a thousand websites that I happened to like spamming my news feed. Good bye.

Comment by juv — July 26, 2010 @ 10:14 pm
wonderfull

Comment by Laiq Qureshi — July 27, 2010 @ 12:21 pm
Thanks for the article.

I've been posting things to my company's FB wall, but they don't show up on the feeds of those that "like" the company's page. How can I do this? How can I "publish content to the feeds of all people who liked a specific page?"

Cheers.

Comment by Ben — August 3, 2010 @ 10:36 am
Anyone figure this out or get it working? I've got it up at http://www.jems.com/article/news/surgical-team-am... for example but we never see an 'admin' link next to the like button on a specific page…

Comment by Dave — September 12, 2010 @ 7:03 pm
Really very informative post. Thanks.

Comment by Rabindra Lamsal — October 31, 2011 @ 10:00 pm
Dear Friends. I have written a book, manuscript concerning my nightmare experiences as a Pastor, Town Councillor being sued for R3Million for asking questions concerning possible corruption, just doing what the taxpayer expects. The fact that the suspects were White put me through five years of hell. South African Publishers have rejected my manuscript. As a White South African I do understand why. My story is not good for South African politics, now. PLEASE ADVISE ME, PLEASE HELP. My story needs to be told. Dr Harry Knoesen

Comment by Harry Knoesen — December 5, 2011 @ 4:50 am

RSS feed for comments on this post. TrackBack URL

Can you say SPAM? Lets spell it folks. S. P. A. M. is coming to facebook. I know people who have unliked all corporate pages. I also see a HUGE opening for a new network to be friendly vs offensive to the masses. Also why I never Like anything off Facebook.

Comment by Howie at Sky Pulse M — July 23, 2010 @ 2:02 pm

I predict more backlash, and worry about the potential for overflow.

That opens up a publishing avenue for every page created by an individual person/brand/business.

Comment by Jonah Price — July 23, 2010 @ 2:27 pm

thanks, nick, for all your good work to keep those a few steps behind you up to date and informed on all things facebook.

Comment by jessiex — July 23, 2010 @ 2:34 pm

Hi Nick, as soon as I posted this on my wall I got the same question from a mess of different people: Does this mean that we're now opening ourselves up to be Facebook spammed by any company or organization that we 'like'? Thoughts on this?

Comment by Anastasia Hilinsky — July 23, 2010 @ 2:59 pm

If you can un-Like something that you previously Liked, wouldn't that mitigate spam and leave control in your hands? Or is that just naive idealism?

Comment by Jason — July 23, 2010 @ 3:15 pm

Nick,

I think you might be misinterpreting this. Open Graph object owners have always been able to publish to their users assuming it is an owned object with an app id linked to it.

All they did in this release was release a way to do it via the API rather than having to find the object within Facebook and use it's publisher.

We've been publishing to people who have liked our objects since OG was released. Now we can do it via the api.

Comment by Patrick — July 23, 2010 @ 3:18 pm

Guess we'll all start becoming more careful about clicking the like button from now on, which is a shame.

Comment by Albert Kaufman — July 23, 2010 @ 3:23 pm

Publishers have had the opportunity of pushing stories to page likers for several months before todays announcement. It only required that the liked page included relevant Open Graph tags. If you're interested, I've written a blog-post on the topic: http://friism.com/facebook-open-graph-at-ekstrabl...

Comment by friism — July 23, 2010 @ 4:27 pm

how long til this gets turned off? bets?

Comment by David Henderson — July 23, 2010 @ 4:43 pm

cue major spam from the “like farm” sites.

Comment by Collin1000 — July 23, 2010 @ 5:50 pm

It now becomes clear why they're testing the removal of "Most recent" from our newsfeeds! I agree with the other posters, this spells SPAM!

Comment by Darryl Barnes — July 23, 2010 @ 5:55 pm

Spam spam spam

Are they stupid or what?

All these stupid changes in the last days only a stupid idiot could even think about them…

They dictate, they force you to do what they want and they don't even give you the oppurtunity to choose if you want it or not…

I'll remove a Page as soon as I see ONE single comment from a user…

Comment by Iacopo Cappelli — July 23, 2010 @ 8:18 pm

Great reporting Nick. To answer people's questions – the edge rank / news feed optimization is still in place here- so just because you like an object – doesn't mean you'll ever see it's future status updates – unless those updates generate enough comments and likes to be determined as relevant to you and hit your news feed.

Comment by Dave Kerpen — July 23, 2010 @ 8:18 pm

I thought you could already do this? I've been doing this on sites I create already….

Comment by Matt Regan — July 23, 2010 @ 9:38 pm

STOP Letting Other Websites SPAM "Likers"
http://www.facebook.com/pages/STOP-Letting-Other-...

Comment by Marina Erzoy — July 23, 2010 @ 11:19 pm

Like farms will become a gold mine !!!!

Comment by Kinney Chan — July 23, 2010 @ 11:58 pm

I still dont understand how you can send a news feed story to all Facebook users who liked that page?

Comment by Swami Ji Balendu — July 24, 2010 @ 3:26 am

I've been able to do this already for over 2 months now. This is nothing new. All the like buttons on my websites had a button next to them saying "admin". If I clicked that it would take me to a pseudo fan page on facebook that I could only see, and through this page I could send new updates to all the people who liked it. This has been this way for the pas 2+ months (probably longer).

Comment by OnliveFans.com — July 24, 2010 @ 4:11 am

As a user I completely understand people being leery of Facebook spam. I like tons of pages, and if they all start publishing to my feed I'll be overrun in no time. It would be time to reconsider who I *really* want to hear from, and whether or not it's worth liking their group.

As a small business owner, this is a mixed blessing: I still believe that consistently delivering relevant content is the best way to create relationships. So on one hand, I like the ability to reach my audience through multiple means, and will take take to make sure that what I publish matters to them. On the other hand, a lot of people (like me, as outlined above) will be thinking harder about which pages to Like – so it may become more difficult to attract "fans."

Either way, thanks for the update. It's big news.

Comment by Kai — July 24, 2010 @ 4:39 am

What exactly is a 'Like Farm'? Doesn't it require you to like something first? And also, can you not unlike it anytime?

Comment by John Appleseed — July 24, 2010 @ 7:50 am

I'm not sure of all the implications of this — I find Facebook clumsy and difficult to grasp, but one thing I know. Most of the changes we are going to see on social media in the next 18 months come from a desperate attempt to monetize these sites and make the "useful" for businesses.

The problem is that with that commercialization they end up damaging the user experience for regular users who don't use facebook to be "sold" something. Sounds like this is a way to extend the "reach" of businesses.

Twitter is in a worse situation, at least Facebook has profits.

Comment by Robert Bacal — July 24, 2010 @ 9:02 am

It won't be as much of a spam festival as many pf you are saying. Yes it will be abused and Facebook will disconnect the domain from the service. Just like they've done with thousands of fan pages already.

Doug

Comment by Doug McIsaas — July 24, 2010 @ 9:44 am

I don't think it looks toooooo spammy…

I've taken an screenshot of how it looks when I shared this on my facebook page. I'd post it but don't want to spam this post lol

If you haven't seen it yet it tags the original poster and says they have "shared" a link. I guess this will be another way to determine popularity?

Emma

Comment by Emma Ewers — July 24, 2010 @ 9:45 am

Oh dear.

I can this will add a lot of value to the publishers of content, ideas and ads but what about the end user experience?

As has been mentioned above, it will become a spam fest in no time at all. This needs to be measured with opt outs – highly visible opt outs and no retrospective opt in on all past 'likes'.

As a publisher of blogs that can be liked I am reluctant to 'push' future content onto people who liked one particular aspect.

Has facebook heard of 'attraction' marketing?

Comment by Sarah Arrow — July 24, 2010 @ 10:08 am

Will pages be able to send news feed history just once or for how long? Will users become a Fan of the page where the object was?

Comment by Lucho Del Castillo — July 24, 2010 @ 10:15 am

Spamfest here we come. This experiment won't last long

Comment by Chris Brannigan — July 24, 2010 @ 10:58 am

is there any way to see a list of non-facebook pages/sites/articles I've liked since they started? I want to see where and when I clicked that button and find a way to undo this. I don't mean the list of Pages I've liked on Facebook itself or the "Likes and Interests" in my profile, but every article I've liked and appears in my stream. Where do I find this information?

Any thoughts?

Comment by Frank — July 24, 2010 @ 11:04 am

Hmm. As usual I'm conflicted here. I can see how this will be useful for publishers. I can also see how this can get annoying for facebook users. I'm going to wait and see how this plays out.

Comment by DeAnna Troupe, Small — July 24, 2010 @ 12:02 pm

It'll be open for spamming. This will break havoc. I wonder what Google thinks?

Comment by Jonathan — July 24, 2010 @ 2:19 pm

Like – no pun intended – many posters have already stated, SPAM was my first thought to this. Should be interesting to see how this all plays out…

Comment by Heather — July 24, 2010 @ 8:03 pm

actually this isnt so bad, the first time you get something on your wall, just click on hide and you never see their crap again.

Comment by bob — July 25, 2010 @ 12:41 am

Just because people "Like" an article you can't assume permission to push articles onto my feed. I don't like the idea of this and I'm going to have to "Unlike" many articles I've previously "Liked". I don't want my feeds cluttered up!

Comment by scummgrog — July 25, 2010 @ 1:50 am

Hello,

It was indeed a great achievment to me for having this post,this is what i really like to e seeing in facebook not just savvy waste of time commented.

Thanks,keep the good things going my dear.

Comment by Jibril — July 25, 2010 @ 2:01 am

Spam will be a problem, but imagine liking a product on an e-commerce site and being given updates on stock-quotas, how-to videos and information regarding what you've bought/would like to buy.

I think this is Beacon reimagined. I doubt it'll last long due to spam/privacy concerns, but it will be interesting to follow.

Comment by Steve — July 25, 2010 @ 2:25 am

Makes me hesitate "like"ing anything-including this article. That can't be good.

Comment by Cdane — July 25, 2010 @ 3:10 am

So basically publishers can publish content to a user's wall without requesting permission via facebook connect? If yes this will result in alot of spam and cause users think twice before liking a page.

Comment by inSyt — July 25, 2010 @ 3:58 am

Hmm, this is big news and I think everyone is over reacting to the issue of SPAM. Its nearly become habit to shout that when something becomes more "open". I think its more a matter of being honest and actually only sharing what you really "like" and wish to share and wouldn't this in turn actually cut out SPAM… maybe I am wishing for to much or misunderstanding the implications but I think this is FaceBooks final aim really.

Comment by Justin Parks — July 25, 2010 @ 4:42 am

Is FB that hard up for money? I mean, really? Nothing wrong with making a buck, but there are limits. This is clearly pro-advertiser/pro-spammer and anti-user. But I'm sure FB feels the same about eliminating spam and excessive advertising the same way they do about privacy… that not wanting to be spammed is some kind of ossified, old fashioned, out of date concept in the digital age. This is the reason why I tend not to use FB much anymore, and refuse to link to it on my own site or "like" things from other sites via the PB icons.

Comment by Mark — July 25, 2010 @ 9:13 am

Ummm, this ability has existed since Like buttons were first introduced. You could ALWAYS go through and visit the administration page for your Open Graph object (which every Like button actually is). From there you could publish updates to the persons who have clicked that Like button.

All this new update has added is a programmatic way to do this through the Graph API.

This article hugely missed the point.

Comment by Mike — July 25, 2010 @ 10:35 am

It's concerning how pleased you are with the potential of more spam.

Comment by David — July 25, 2010 @ 11:07 am

Eventually ever page will have FB functionality.

It's another way for them to get reach.

My sites that run on FB Like Script have been doing brilliantly – but occasionally Facebook tweaks things to stop everything working!

Ben

FBLikeScript.com

Comment by Ben — July 25, 2010 @ 11:39 am

This has been available since they launched the like buttons. My guess is that they are now just trying to make it more evident that this is possible.

Comment by Jesse Stay — July 25, 2010 @ 12:14 pm

Facebook = user exploitation.

Comment by haggis — July 25, 2010 @ 2:47 pm

This will be the new spam

Comment by Martin — July 25, 2010 @ 11:23 pm

It looks like a way to get more ad revenue. facebook is now ready to challenge Google

Comment by Jeff Pinkham — July 26, 2010 @ 2:11 am

Apart from ad revenue, this will help developers and publishers to engage more users using viral content.

Comment by Aris — July 26, 2010 @ 4:31 am

If you click on "Accounts" on the top right, choose "edit friends" and "ALL CONNECTIONS" on the left side, You can 'unlike' any thing you have liked.

I delted MANY last night!

Comment by Tammy — July 26, 2010 @ 7:20 am

Thanks for the update. Changes can sometimes be scary but this particular Facebook change has massive potential. We responded to you and DownloadSquad.com on our blog. DLS had a different perspective about the potential spam.

Comment by Keenan — July 26, 2010 @ 1:39 pm

So finally the time to quit facebook has come. The last thing I want is a thousand websites that I happened to like spamming my news feed. Good bye.

Comment by juv — July 26, 2010 @ 10:14 pm

wonderfull

Comment by Laiq Qureshi — July 27, 2010 @ 12:21 pm

Thanks for the article.

I've been posting things to my company's FB wall, but they don't show up on the feeds of those that "like" the company's page. How can I do this? How can I "publish content to the feeds of all people who liked a specific page?"

Cheers.

Comment by Ben — August 3, 2010 @ 10:36 am

Anyone figure this out or get it working? I've got it up at http://www.jems.com/article/news/surgical-team-am... for example but we never see an 'admin' link next to the like button on a specific page…

Comment by Dave — September 12, 2010 @ 7:03 pm

Really very informative post. Thanks.

Comment by Rabindra Lamsal — October 31, 2011 @ 10:00 pm

Dear Friends. I have written a book, manuscript concerning my nightmare experiences as a Pastor, Town Councillor being sued for R3Million for asking questions concerning possible corruption, just doing what the taxpayer expects. The fact that the suspects were White put me through five years of hell. South African Publishers have rejected my manuscript. As a White South African I do understand why. My story is not good for South African politics, now. PLEASE ADVISE ME, PLEASE HELP. My story needs to be told. Dr Harry Knoesen

Comment by Harry Knoesen — December 5, 2011 @ 4:50 am

HUGE: Facebook Lets Publishers Contact “Likers”

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