Over the past week Ellen DeGeneres has seen a surge in her Facebook fan page base. How has the team promoted the Facebook page? She has actually promoted the page on air and they are giving way free products such as a free HD Tivo. The promotion in combination with a link on the Ellen DeGeneres website has been extremely effective.
Also adding to the momentum has been the addition of free Ellen DeGeneres show clips. This evening while scrolling through the posted items tab of my news feed, I noticed that six friends had shared a video clip which was originally posted on her fan page. In the past 36 hours I have already seen two Ellen clips float through my news feed and this is not through a paid promotion by the show.
The team behind Ellen’s fan page has received tons of fans, jumping from around 170,000 fans at the beginning of the year to over 471,000 fans today. Ellen isn’t the only one getting great promotional value though. Facebook has also received a lot of free promotion on the Ellen DeGeneres show. She spent an entire week talking about her Facebook fan page.
Honestly, I can’t pinpoint the source of Ellen’s growth over the past week but I’d imagine that it has something to do with her newly posted videos which are spreading around the site. This just goes to show how powerful Facebook pages can be for those that leverage the technology effectively. The Ellen team is clearly well versed in emerging internet technology as well.
For instance one page on their site includes a Kyte hosted clip with Ellen followed by 346 comments. The company currently posts “Ellen in a minute” clips on the site which I think would also be smart to distribute via Ellen’s Facebook page. I’ve included a chart of the Facebook page fan growth below and if you’d like to add to it you can go join the Facebook page.
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Hi!Ellen,
I really enjoy your show.I watch you everyday. You are so
kind to everyone and care so much about the wellfair of
animals and I think that is great. Their should be more
people like you in the world.Keep dancing,making people
laugh and being Kind. I think your GREAT!….
Thank you
Cathy young
Comment by Cathy L. Young — March 2, 2009 @ 5:53 am
This is by far the best talk show on when I get home from work. The games, you dancing and the new singing in the
bathroom/concert segment is the greatest.
You make my day, everyday at Three. Keep up the good
work. Love You !!
PS – I am sure you are coming to DC to do a show soon now that Obama is here right? I am gonna need tickets.
Comment by Chandler Anita — March 30, 2009 @ 9:18 pm
Hi,Ellen love watching your show.my favorite is the twelve Days of christmas, when you give out those gifts. I hope we can be friends. would love to hear back.
Comment by peggy polland — April 17, 2009 @ 6:29 pm
Kia Ora Ellen,
I am a huge fan of yours over here in NewZealand. We have just seen the final of American idol and wnat to tell you that i think all of NewZealand is shattered that Adam did not win. No offence to Chris, but Adam is the total package.
When Adam is on your show, please tell him we were all rooting for him.
Adam….come to NZ and your shows will be sold out.
Love ya Ellen,
Fenella
Comment by Fenella — May 22, 2009 @ 7:02 am
Hi Ellen
I live in Cape Town South Africa and I can not wait for your show to come on every evening. I think you are the greatest and admire you. My daughter and I are in stitches most evenings.
When are you and Portia comming to SA. Would love to meet you.
Fondest love
Margot
Comment by Margot Santana — July 17, 2009 @ 4:32 am
Hi Ellen,
I just joined Facebook to add to your huge list of fans. I hope I did it correct. I am also going to by O magazine just because I know you want it to be the biggest selling month in HISTORY!! I love your show tape it everyday. You lift me up. I have a lot of sad things going on in my life and you make it so much better. Sometimes I will just sit and watch show after show even if I have already seen the show. It doesn't matter you give me a lift! And I sure need that. Thank you for all you do for the people that are struggling. And no I am not asking for anything, just your show. I love you and am glad that you have found someone great to spend the rest of your life with. I just was remarried after being divorced for 14 years. We lived together and were married 3 year ago to a wonderful man. So I know the feeling that you have even though he is a man, he is the best!!! Thanks again for all that you do. you are a WONDERFUL person. PS> all my friends know not to call me between 3 and 4 We live on the East Coast. Kind Regards
Cindi PA
Comment by Cindi Duff — December 3, 2009 @ 7:14 pm
i cant believe ellen doesnt send thank yous or ask her people to. my friend did an unusuale tribute painting with animals and a mj smaller painting. if i knew that i would not of told him to give her gifts i think it is rude of anyone not to respond im disapointed and may stop watchin the show im crying for my friend who is a starving artis and i had faith in ellen-i guess i was wrong
Comment by linda Medina Gray — January 11, 2010 @ 7:46 pm
I think Ellen is a well respect person. she knows how
to deal with her public in ways that make you smile.
she is down to earth person…very refreshing in this
line of work.I guess if there were anything I felt that
need any attention from her at all is posting to the
world on her facebook just how important animals need
our help. not just some, but all animals…she is
respected enough where people will at least listen
wether they agree or not about her or even what she
snd others like her believe so strongly in.
Comment by Jill — February 23, 2010 @ 2:24 pm
i'm wanting to know where i can buy your HALO dog or cat food. i live in gilbert az and have never seen it in the grocery stores. my daughter has 2 cats and she lives in calabassas ca. where do you have it there to buy?
Comment by annbabbitt — July 2, 2010 @ 7:05 pm
hi ellen you know i love your show it's really enjoyable. can you watch willing willie on davao Philippines WILLIE REVILLAME needs you he needs your help and i know you can help her if you red this pls watch willing willie on davao love you…..thanks
Comment by FaithGina Capalos — April 12, 2011 @ 1:56 am
pls……..watch willing willie
Comment by FaithGina Capalos — April 12, 2011 @ 1:57 am
Just want to say what a lovely young women you are, so pretty!!!!
Comment by Fran Reed — May 13, 2011 @ 8:18 pm