Over five months after we first started covering some of the aggressive advertisements on Facebook, a class action suit is being filed on behalf of the users who were victims of reverse mobile billing scams. This was an inevitable suit although this really appears to simply be a law firm looking to profit from all of the scams. Named in the class action suit are the following companies, including some companies that have sponsored this blog:
Read the rest of this entry »
For the upcoming 10th anniversary of Fight Club, Fox has launched a Facebook Connect integration similar to a number of implementations that we’ve previously written about. One coincidental trivia item first noted on Techcrunch is that the director behind Fight Club, David Fincher, is also the director of the upcoming movie about Facebook, “The Social Network“.
Read the rest of this entry »
Last month we wrote about the impending launch of Facebook on XBox LIVE and now it’s official. According to Microsoft, Facebook will launch on Xbox LIVE on November 17th, the same day we mentioned last month. Facebook integration is relatively robust (see here) including the ability to update your status, view your Facebook stream, photos, and profile, and the ability to share scores with your Facebook friends. News of the launch comes just as rumors about PS3 launch a similar service was leaked.
Read the rest of this entry »
Only two weeks ago I wrote that Facebook was dominating the internet (and Twitter) based on the latest Hitwise statistics. Two weeks later Compete is showing a similar trend with Facebook growing 3 percent domestically over the past month while Twitter drops by around 2 percent. As I mentioned last month though, direct traffic to the Twitter.com site may not be a good indicator of activity on the site.
Read the rest of this entry »
wooga, the company behind the popular Brain Buddies application, announced today that they have secured $7.5 million from Balderton Capital as a follow-up to the first round of funding from Holtzbrink Ventures we covered earlier this year. Since August, Brain Buddies has surpassed Playfish’s popular “Who Has The Biggest Brain?” application. With Playfish’s $400 million sale to Electronic Arts earlier this week, it’s not surprising to see additional signs of investor confidence in the social gaming space.
Read the rest of this entry »
Back in July we were the first to post about an impeding Facebook Ads API for agencies and large advertisers. Today, Justin Smith posted the latest documentation of the Facebook Ads API as provided by an unknown source. The service is just as we’d expect given that Facebook’s existing advertising platform uses JSON-encoded methods to generate CPM, CPC, and demographic data. The API methods enabled advertisers to create and modify the following: ad groups, campaigns, and individual ads.
Read the rest of this entry »
This afternoon Facebook announced a new targeting feature for advertisers: friends of connections targeting. The feature enables advertisers to target those “users whose friends are connected to” specific Pages, Events, Groups, and Applications that you currently manage. It’s an improvement upon the “connections” targeting feature that we previously wrote about. It’s an interesting feature which enables advertisers to take advantage of Facebook’s social graph.
Read the rest of this entry »
In September, Tweetdeck updated their desktop application to allow users to view their entire Facebook feed next to their Twitter feed. Given that it’s probably the most popular Twitter desktop application, Facebook support became extremely useful. As of today Tweetdeck’s iPhone application now provides support for Facebook as well, letting you view and update your Facebook stream while on the go.
Read the rest of this entry »
A couple weeks ago we wrote about Facebook’s improved profile suggestions however at the time we didn’t notice one thing: Facebook’s recommendation to poke each other. Many people still debate what the purpose of poking is however Facebook appears to be using it as a tool to get users to be more active. What was strange about the recommendations we’ve been sent was that the user who saw them didn’t know the person they were advised to poke.
Read the rest of this entry »
In what appears to be a relatively well planned campaign to build awareness about online security, a group of users (or one individual who has multiple accounts) are systematically going through Facebook Groups which don’t have administrator privileges and taking them over. The individuals, who have accounts under the names “Janis Roukkos” and “Bella Roregit”, change the image for each group and then post a copy of the message and video posted below.
Read the rest of this entry »
