Another Insanely Viral Application

Happy Hour LogoDavid Gentzel is one of the top Facebook developers right now. He has launched a number of other applications that each have millions of users. His most recent creation, Happy Hour, has added close to 1 million users in under a week. If you want to figure out an effective way of developing viral applications, look no further than David’s applications. Happy Hour requires that you invite at least 5 people prior to entering the application. If there were any doubts about whether or not inviting users is a barrier to using an application, this should answer that question. Close to 1 million people (I’m sure it will be more than 1 million by the end of the day) have been willing to go through the invite process. The application is insanely simple as well. While I keep arguing that applications need to have robust features, David Gentzel keeps proving me wrong by releasing simple applications that rack up rapid numbers of users. All that you do in the application is send your friends drinks. You are given a daily budget and you can choose the type of drinks that you’d like to order. That’s all there is to it. If you want to buy your friends a drink, go grab the Happy Hour application.

 



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4 Comments »

  1. Maybe its just me, but I cant stand the fact that you must add 5 people. Its spam, plain and simple.

    Comment by Project — July 22, 2007 @ 10:21 am

  2. Maybe its just me, but I cant stand the fact that you must add 5 people. Its spam, plain and simple.

    Comment by Project — July 22, 2007 @ 2:21 pm

  3. Maybe it's just me, but I can't stand that you're responding to this post with an auto-feed that re-posts on the hour.

    Comment by Rich — June 22, 2009 @ 11:41 am

  4. well I have seen most of such application have been deleted and showing 404 page but still have a look at this having such code in his fan page. facebook.com/WebUrbanist

    What i want to know is some are showing 25 friends to be added so are these applications spam ? once facebook guys will detect may be your fan page will be delete or you account may be banned right ?

    Comment by jennifer duncan — July 26, 2010 @ 4:36 am

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