One of my readers brought to my attention Alexa’s graph that compares MySpace and Facebook. Earlier today, Facebook crossed paths with MySpace. If you compare Compete.com’s graph, there is no way that Facebook has as much traffic as MySpace. There is no doubt that they will surpass MySpace is traffic at some point next year but for the time being, Facebook is still smaller.
Facebook has been adding more than 200,000 users to their site on a daily basis. In turn, Facebook has been doubling every six months. I’m not quite sure when Facebook will surpass MySpace in traffic but I am confident that it won’t happen this month or next month. Alexa has been historically inaccurate and this is just another sign of that. One thing is for sure: Facebook is growing by leaps and bounds.
Facebook is dominating the competition and many are wondering when Facebook’s growth will begin to slow. It doesn’t look like it will be slowing anytime soon. I wonder at what point Facebook will begin gaining a significant number of users from social networks aside from MySpace. MySpace has been the primary source of new users in addition to individuals that are new to social networks.
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Alexa data is from people who use Alexa, who also disproportionately (obviously) tend to be trendwatchers and market research buffs. {An interesting experiment to try is to check out Alexa traffic for market research companies like Forrester, Jupiter, Greenfield etc. — way higher ranking/traffic than they actually have} The demographics of the Alexa-using audience thus also skews away from the MySpace demographic… so two reasons not to trust Alexa data for this issue.
Comment by Rob L. — November 24, 2007 @ 12:20 pm
Alexa data is from people who use Alexa, who also disproportionately (obviously) tend to be trendwatchers and market research buffs. {An interesting experiment to try is to check out Alexa traffic for market research companies like Forrester, Jupiter, Greenfield etc. — way higher ranking/traffic than they actually have} The demographics of the Alexa-using audience thus also skews away from the MySpace demographic… so two reasons not to trust Alexa data for this issue.
Comment by Rob L. — November 24, 2007 @ 4:20 pm
[...] 2: Je viens de me rendre compte que AllFacebook vient de publier le même graph Alexa et émet également les mêmes doutes (notamment en comparant [...]
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Pingback by Loving Links « The Rosemont Loving — November 26, 2007 @ 5:03 am
Alexa sucks and as Rob says it only tracks page viewers who are using an Alexa toolbar, and FYI i don't know anyone with an Alexa toolbar. Thus it comes to no suprise to me that it lists my blog incorrectly and many other popular sites too. I wish they'd go away, since so many of my clients come to me touting Alexa statistics, which only show a slice of the pie or world wide web.
Comment by Tara — November 26, 2007 @ 7:57 am
Alexa sucks and as Rob says it only tracks page viewers who are using an Alexa toolbar, and FYI i don’t know anyone with an Alexa toolbar. Thus it comes to no suprise to me that it lists my blog incorrectly and many other popular sites too. I wish they’d go away, since so many of my clients come to me touting Alexa statistics, which only show a slice of the pie or world wide web.
Comment by Tara — November 26, 2007 @ 12:57 pm
Alexa does not work, do not ever trust the data it gives you because it will mislead you and won't help you to develop your site traffic or whatever you use it for.
Comment by John Wepakati — November 24, 2010 @ 9:32 am