5 Ways To Instantly Boost Your Facebook Page Traffic

-Exponential Growth- Every brand and business wants to know the secret of how to increase the number of fans to their Facebook fan page. While there is no one stop shop to success, there are some sure fire ways to grow your fan base organically.

Before reading the tips it is important to note that if you want to build and grow a successful fan page you will have to communicate regularly with the people who are invested in the company. If real people who are genuinely interested in the business are not inviting their friends, there is going to be very little networking going on, which defeats the point of using a social networking site, does it not?

That said, here is a list of five things you can do to increase your fan base by at least 100 in one week.

Post the fan box to your site! Post it on every page, on your blog, and on your twitter accounts. Still have a MySpace? Post a link there too. This is the best way to obtain fans that are already excited about what your business is doing. Add your fan page URL to your email newsletters as well, which can bring a large uplift in fans depending on the size of your contact list.
Reach out to people with direct interest in the company you are promoting - the marketers, the President, the CEO – add them as friends to your own network and have them each invite 100 of their friends. Out of 500 invites you’re going to see at least 20 of those people convert to fans. Do not underestimate this tip. It is imperative for a business to have all interested parties participating in social media and it is up to you to lead and coordinate that effort.
Create a simple and direct landing page that makes it very clear what you want people to do. Look at the WooMe fan page for example – originally we created a very dynamic and interactive fan page that would allow people to view and rate fan photos, sign up for the company blog and watch videos from WooMe TV. However, we revised our strategy and decided to focus on one thing – get people to click the “become fan” button. We also added an “invite friend” box that supports the first goal by encouraging new fans to invite their friends to become fans of the brand as well. By doing this we saw our visitor to fan ratio double.
Use applications to help spread awareness of your brand. My favorite is the Poll application that allows me to create interesting and funny questions for our fan base to answer. Invite your professional network to participate and give them specific directions to invite their networks as well. The more interesting your poll, the more likely it is that people are going to participate. I suggest you spend an hour reviewing other polls and noticing what kind of titles peek your interest and generate lots of participation, then try it out for yourself.
Use photos; use them for anything you can think of. People love photos. I upload one photo and generate 200+ views on it and upwards of 400+ views if I tag someone else in it. Utilize the space to include a link to the company blog in the description box of the photo. Makes sure the photo has a watermark that brands your company with their logo and blog URL. It will bring people back to your page, I promise. People love photos, don’t doubt it, try it out and see for yourself.

Remember, you learn the most by doing! Try these tips out and get creative. The more time you spend in the space the better you will get and the more engaged you will see your fans become.

Veronica Reynolds is the Community Manager at WooMe.com, the world’s largest live introductions platform where people meet live in chat sessions via webcam around any shared interest for fun, to hook up, or for pure entertainment. Veronica loves social media and is online a lot so hit her up on WooMe or Twitter to say hello.

Comments (29 Responses)

Elie Prudhomme - October 27th, 2009 at 11:55 am

Very interesting, there are a lot of articles like that on the web, and they pretty much all say the same thing. But i notice here something new which is, i think, very interesting for increasing the number of fans: the integration of a “suggest to friend” box in the WooMe landing page. I never saw something similar, could you please tell us how that was made?

Thanks,

Elie
http://www.webketing.fr

Dee - October 27th, 2009 at 12:11 pm

Since FB messed with their news feed and made it the highly-annoying “live feed,” many people have switched their preference on the home page to “status updates only” which shows only individuals’ updates, not fan pages. So much for getting your word out if you have a FB fan page.

adloussopy - October 27th, 2009 at 12:25 pm

Great Info …

Thanks,
adloussopy,
http://www.facebook.com/pages/SPACIFY/79444799925

Sean - October 27th, 2009 at 1:34 pm

for tip #3, did they use FTML to create that direct landing page? i’m not very familiar with it so i was wondering if you had any tips on how i could manage that.

Elie Prudhomme - October 27th, 2009 at 1:48 pm

Yeah customized landing pages are generally made with FBML.

Angela - October 27th, 2009 at 1:53 pm

Yes, I too am very interested in knowing how the woome landing page was created!

Noah Heller - October 27th, 2009 at 3:06 pm

Yes, where do you get the code to add the “suggest to friend” box that WooMe landing page?

Matthew Tommasi - October 27th, 2009 at 3:27 pm

I also want to add a “suggest to friend” on my landing page.

How is that done?

Veronica Reynolds - October 27th, 2009 at 5:36 pm

hang tight I’ll respond with an answer soon

Tyler - October 27th, 2009 at 6:50 pm

Also look forward to seeing how you did it! Thanks Veronica!

Brendan McManus - October 27th, 2009 at 7:12 pm

Thanks, Veronica!

Speaking to point #4, another great way to boost traffic is to give your fans some kind of promotion on your Fan Page so they have reason not only to come to your page, but also to share it with their friends. You can easily set up and run an interactive promotion with the Promotions application, a Verified and Suggested App. Check it out here: http://www.facebook.com/apps/application.php?id=48008362724

Cheers,
Brendan
http://wildfireapp.com

Veronica Reynolds - October 27th, 2009 at 7:42 pm

Brendan - absolutely agree. Engaging the userbase is a great way to facilitate the growth of an active and involved community.

I used your promotions application before, very interesting concept. Definitely a lot of moving pieces to ensure success with that. I would suggest people trying their own smaller social media campaigns before investing in your product to work out the subtleties of online promotion first, and then use the knowledge to make a big splash with the use of the Wildfire Application.

Mike Street - October 27th, 2009 at 9:24 pm

I love the WooMe Page…how do you create that invite box?

Brad Kleinman - October 28th, 2009 at 10:52 am

Veronica, what a great post. Fantastic facebook page as well. Bravo.

Veronica Reynolds - October 28th, 2009 at 8:15 pm

Thanks for the feedback everyone.

I found this post that I think is very helpful and explains how to personalize your invite friend box and defines the code used to create it. Send me a message once you’re able to incorporate the code in your page, would love to see your page in action.

http://wiki.developers.facebook.com/index.php/Fb:multi-friend-selector

Here is the code that we used for the invite friend box. Enjoy.

Veronica Reynolds - October 28th, 2009 at 8:18 pm

ah i see that I can’t post the code here. If you want it send me a message I’ll help you out.

And ps, I’m sure you know this, but remember to install an FBML app to your fan page to manifest your own personal landing page.

Matthew Tommasi - October 31st, 2009 at 10:42 am

Hi Veronica

Could you please send me the code for the ‘invite friend box’?

I want to integrate the ‘invite friend box’ into a custom tab on my FB page.

Thanks
Matthew Tommasi

Chris Odell - November 1st, 2009 at 5:24 pm

Hi Veronica

Could you please send me the code for the ‘invite friend box’ as well?

I can use the small version of the ‘invite box’ in the side bar of my page but I would love to integrate the full version including images etc.

Thanks

Mark - November 2nd, 2009 at 12:24 am

..LOL, Just create my WooMe page, that’s cool resource Thanx!

Marshal Walker - November 3rd, 2009 at 2:59 am

Hi Veronica, could you please send me the code for the invite friend box. Thanks for what ever you might be able to provide.
Kudos on the Landing Page, it really sticks out. Looks Great!
Thanks again,

Marshal

Kat - November 9th, 2009 at 1:02 am

These are great tips! The WooMe page is great, too. Thanks for sharing the information. I love sexy, funny Facebook examples. Hvae you seen this video about another way to get Facebook fans (LOL!) http://retwt.me/E2Ta

thagoodshepherd - November 9th, 2009 at 7:30 am

Hi Veronica,

I love the WooMe landing page, any chance of getting the code or assistance to replicate?

Cheers and well done!

tgs

Peck Drywall and painting - November 14th, 2009 at 10:11 pm

Hi Veronica

Could you please send me the code for the ‘invite friend box’?

I want to add the ‘invite friend box’ into my FB page.

Thanks, Paul

Martin - November 17th, 2009 at 8:40 pm

Hi Veronica, could you send me the invite friend code as well?

Jane - November 18th, 2009 at 5:11 pm

Hi Veronica.
Please add me to the list of invite friend box code! : )
thank you.

Steve - November 22nd, 2009 at 10:27 pm

Hi Veronica,

Pls send me the invite friend box code as well. You can send it to eiisolutions001@gmail.com.

Thanks a million!

Terence - November 24th, 2009 at 11:55 am

Hi Veronica,

Please send me the invite friend box code. You can send it to terencetan9401@yahoo.com.

Thanks a million!

Jay - January 7th, 2010 at 11:09 am

Hi Chris ! How can I creat the Small version of the “invite your Friend box” ? Because the one I have is too big, and don’t need images etc… Can you give me the FBML ?
Thanks !

mac - February 7th, 2010 at 3:22 pm

hi veronica, could you send me the code for the ‘invite a friend’ box on the woome example you showed in facebook?

would very much appreciate it… keep up the good work

mac