Posterous Now Syncs Posts With Facebook Pages

Later this evening Posterous will announce the ability to automatically post feed stories to your Facebook Page every time you create a new post. So far the only tool that has been available is the Facebook Notes application which imports your blog feed. While you’ll need a Posterous account to sync with your Page, the site provides individuals and businesses with a great platform for posting content.

Included in each feed story will be some of the photos and text from the post that you’ve created. As Posterous states, “Due to the limitations of the Facebook platform, we’re unable to post to your page’s photo and video albums. Hopefully Facebook will support this in the near future!” I’m guessing that we’ll see tools in the future that integrate with Wordpress, Tumblr, and other blogging platforms but as for now, this is the only application that appears to do this.

Automatically generating feed stories is immensely important for larger news organizations that churn out large numbers of articles at a time. While Posterous is not a platform for large organizations, this new feature will make it much easier to post to your Facebook Page quickly without thinking twice. Have you seen other tools to automatically generate feed stories from posts?

Will you be taking advantage of this new Posterous feature?

-Pages Posterous Screenshot-

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Comments (11 Responses)

FINALLY!! I’ve been waiting for a reliable way to do this. The notes app just doesn’t cut it, especially if I am linking to the rest of the post’s content on another website; there was never an easily apparent link to click on. Readers would have to click on the tiny “View Original Post” link below the note. Not very user-friendly.

This is what drives me nuts. I link Posterous to Facebook and tell it to update to my Facebook PAGE, not my personal profile. It even asks me which of my pages to post to.

Then I post something to Posterous and what does Facebook do? It updates my personal profile status!

This is why I hate having to sign in to a personal account in order to manage a Facebook page account - too many times the apps (like Posterous) get confused between which account to update. It’s maddening.

Nick,

You’re way off base with the no other app does this. Involver’s RSS for Pages does this. Social-RSS does this. There are likely 1-3 more as well.

Glad to see posterous getting involved (love their product), but they’re far from first!

Best,
Tyler Willis
(d: I work at involver)

Oh i know! This is such a great addition and reason #7129 why I like Posterous!

Facebook User - July 8th, 2009 at 12:39 pm

@deelirium — If you edit your settings there’s a setting to turn off personal profile updates completely, and only update your page. Any more questions? help@posterous.com

I just have such frustration with the confusion between Facebook profiles and Facebook Pages. Half the time I don’t know which wall I am posting an action to. If I could just get rid of the dummy personal profile I set up in order to get the Facebook Page, that would be great and less confusing.

@Tyler-
I did have RSS for Pages from Involver installed on my Page, but stopped using it because my RSS feed doesn’t have a time stamp (it’s an RSS feed created through feed43.com, since our website CMS doesn’t offer RSS built in). So my posts weren’t showing up in order. But I see that may be fixed now, and that Involver WILL post the RSS updates to my wall automatically, which is ultimately what I want.

I’ll be giving the Involver apps another try today since I haven’t looked at them in a few months and there seem to have been some updates and bug fixes. I hope what I want isn’t part of the Pro version that I have to pay for.

Sweet! I wonder if the same FB post issues will happen with Fan Pages. I’ve been having some issues with the posts on my personal page.

Nice implementation but let’s be clear. While Posterous can publish an item to the Public Profile Page’s wall, this item will not be picked up by the news feed (really important). In other words it’s not visible by all the fans, unless they are on the actual page.

There are other ways to auto post to the wall, that do end up in the Fan’s news feeds including the aforementioned RSS. But, that’s not always desirable as it drives traffic into the FB Notes application. We have worked through many of these solutions for our clients.

Michael Strutton
VP Product Management
Vitrue, Inc.
http://vitrue.com - we make brands social

doesn’t networkedblogs do this too?

I have been using a site called http://www.ping.fm that posts to pages as well as a whole lot of other social network sites. Just cant get rid of the Notes even though I removed the rSs feed??

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