Often times I track where incoming visitors to AllFacebook are coming from. It’s a private addiction of mine to see how quickly people are coming into the site. This evening when I returned home, I noticed that one of my visitors came from a shared link on Facebook. When I clicked the link, I saw the image pictured below. It was a page which included 3 comments from visitors. I would have previously been unaware of who these visitors were but I now have insight.

Interestingly enough, these visitors happened to be Middle Eastern which helps me know how I’m doing with converting new users. For example, I’ve been seeing an increase in traffic from the Middle East with our coverage of social media’s role in the Gaza war. Since this article wasn’t related to our recent Middle Eastern coverage it let me know that I had successfully converted some new readers to the site.

It was not only encouraging but it also gave me insight that I previously wouldn’t have known. It was also great to see that other visitors experienced a social experience on this site with their friends despite it being apparent on my site in the comments. Additionally, it was great to get insight into some of the communication that I previously would have been unaware of.

This insight is invaluable in that I can now reach out to those visitors directly. This is just one additional way of reaching out to visitors of this site and it’s one step toward complete knowledge of site visitors. Ultimately the trend is toward better data about site visitors and this is definitely a feature which enables that. What has been your experience so far with Facebook’s enhanced sharing feature?