Comments on: Facebook Apps Are the Ads http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/ The Unofficial Facebook Blog - Facebook News and More! Fri, 21 Nov 2008 22:57:24 +0000 http://wordpress.org/?v=2.6.1 By: Damon Henry http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-9958 Damon Henry Wed, 07 May 2008 19:12:59 +0000 http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-9958 Agreed. The CPM approach is dead (or at least dying). If I had a penny for how many calls I get from vendors wanting my company to advertise on/in their apps, I'd be living off the coast of France. Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships. Agreed. The CPM approach is dead (or at least dying). If I had a penny for how many calls I get from vendors wanting my company to advertise on/in their apps, I’d be living off the coast of France.

Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships.

]]> By: Damon Henry http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-13962 Damon Henry Wed, 07 May 2008 19:12:59 +0000 http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-13962 Agreed. The CPM approach is dead (or at least dying). If I had a penny for how many calls I get from vendors wanting my company to advertise on/in their apps, I'd be living off the coast of France.<br><br>Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships. Agreed. The CPM approach is dead (or at least dying). If I had a penny for how many calls I get from vendors wanting my company to advertise on/in their apps, I’d be living off the coast of France.

Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships.

]]> By: sav http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-9535 sav Mon, 28 Apr 2008 19:39:15 +0000 http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-9535 Slide's CPM's are over $3 and Scrabulous would not take anything under $9.. I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers. Slide’s CPM’s are over $3 and Scrabulous would not take anything under $9..

I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers.

]]> By: sav http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-13961 sav Mon, 28 Apr 2008 19:39:15 +0000 http://www.allfacebook.com/2008/04/facebook-apps-are-the-ads/#comment-13961 Slide's CPM's are over $3 and Scrabulous would not take anything under $9..<br><br>I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers. Slide’s CPM’s are over $3 and Scrabulous would not take anything under $9..

I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers.

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