Facebook Launches Extended Profile

Posted by Nick O'Neill on January 16th, 2008 2:55 PM

Facebook had previously announced that they would be launching an extended profile feature that limits the number of profile boxes that appear on your profile. This afternoon the new feature launched. I logged in and viewed my profile and the first thing that was displayed in the following dialog box:

Extended profile

I decided to test out the feature and it automatically hid my application boxes. On the right hand side of my profile, the applications that were checked automatically moved under my profile wall and were reduced to a simple link that said “show more profile boxes.” At the top of my profile there was text notifying me of the “Edit extended profile.” Clicking that link resulted in the following pop-up menu:

Extended Profile 2

This new feature is great for those that have a cluttered profile. For application developers though, this ability may have an adverse effect resulting in the automatic hiding of their application’s profile box across most of their users’ profiles. Do you like the new feature?

Posted in News

20 Responses to “Facebook Launches Extended Profile”

  1. Andrew Wright (@batterista) Says:

    FB is getting out of hand, and maybe this extended profile feature helps, but I’m still getting invited to afterlives and having sheep thrown at me.

  2. Neil Says:

    Doesn’t look like they’ve shipped it to the UK just yet…

  3. Andrew Wright (@batterista) Says:

    FB is getting out of hand, and maybe this extended profile feature helps, but I’m still getting invited to afterlives and having sheep thrown at me.

  4. Lonely CEO Media - Facebook Ap Says:

    The New Extended Profile…

    Nick O’Neill covers the roll-out of the “extended profile” along with some nice screen shots.
    He mentions the consequences for app developers and, by extension, brands. Is it a problem?
    It can’t be seen yet, but as developers, …

  5. Mark Brenneman Says:

    I like the new feature. It is another step to let the engaging and useful apps shine. Users will want to show off apps that have great content in the profile box. I think this will help apps like Big Photo, which people will want to show off, while it will hurt Vibrating Hamster, which probably won’t make the cut. After using the feature a little, I think it could be more intuitive. When removing apps from my extended profile, Facebook would automatically add a different app (to keep the same number of apps or size I assume). This was not explained well and it was hard for me to figure out which app they put on the extended profile.

  6. Neil Says:

    Doesn’t look like they’ve shipped it to the UK just yet…

  7. Lonely CEO Media - Facebook Application Development and Consulting Says:

    The New Extended Profile…

    Nick O’Neill covers the roll-out of the “extended profile” along with some nice screen shots.
    He mentions the consequences for app developers and, by extension, brands. Is it a problem?
    It can’t be seen yet, but as developers, …

  8. Mark Brenneman Says:

    I like the new feature. It is another step to let the engaging and useful apps shine. Users will want to show off apps that have great content in the profile box. I think this will help apps like Big Photo, which people will want to show off, while it will hurt Vibrating Hamster, which probably won’t make the cut. After using the feature a little, I think it could be more intuitive. When removing apps from my extended profile, Facebook would automatically add a different app (to keep the same number of apps or size I assume). This was not explained well and it was hard for me to figure out which app they put on the extended profile.

  9. Facebook “Unblings” Your Profile Says:

    [...] Nick O’Neill notes, the actual implication of Facebook’s clutter clean-up is the reality that app developers may [...]

  10. Brandon Says:

    I have several friends that need to clean up their pages. I don’t even check them because it’s going to take a few mins to load.

  11. Brandon Says:

    I have several friends that need to clean up their pages. I don’t even check them because it’s going to take a few mins to load.

  12. Dennis Says:

    Haven’t been rolled out in Germany yet. Waiting for that desperately …

  13. Dennis Says:

    Haven’t been rolled out in Germany yet. Waiting for that desperately …

  14. Oh, what a tangled web we weave… » Extended profile on Facebook Says:

    [...] of Facebook and that’s why I just have to write about, just a bit. This story was reported on allfacebook, among other [...]

  15. Peter He Says:

    this is a business move. if you have more apps under your profile page and newsfeed page, the value of the skyscraper on that real estate will be diminished. looks to me this area generates high-volume in page views and could be the most valuable real estate for fb. having said that, competition for app developers will be tougher going forward.

  16. Peter He Says:

    this is a business move. if you have more apps under your profile page and newsfeed page, the value of the skyscraper on that real estate will be diminished. looks to me this area generates high-volume in page views and could be the most valuable real estate for fb. having said that, competition for app developers will be tougher going forward.

  17. leon Says:

    Still no UK roll out…

  18. leon Says:

    Still no UK roll out…

  19. Weekly Digest of the Social Networking Space: Jan 30, 2008 Says:

    [...] safe to assume that many profile pages are overwhelmed with applications, as a result, Facebook has launched a feature that lets you create a separate profile page where you can segment applications. It’s a similar approach to tabbed [...]

  20. udaykumar Says:

    hi

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