Facebook Application Sale Disappoints

Posted by Nick O'Neill on November 26th, 2007 4:03 PM

Advent CalendarLast week, Simon Freed, James Ashton and Sam Hamilton, creators of the Advent calendar application, put their application up for sale on eBay. The application has over half a million users and over 22,000 daily users. Today, the auction winner bid $7,099. This amounts to one cent per user and approximately $0.33 per active user. Granted, this Facebook application has a short shelf life and the owner will have to figure out a way to drive users to another application in the next few weeks.

No Facebook applications have been sold for a significant amount yet. Currently, all of the money being generated is through advertising and custom application development. Most large companies have been sitting on the sidelines waiting for a first mover to hop in and snatch up an application for a significant amount. Unfotunately that hasn’t happened. Just as Facebook has an unproven advertising model, so do Facebook applications.

I was speaking with Caroline McCarthy of CNet this afternoon and she suggested that potential buyers may be stalling due to recent economic news. Whether or not the economy is the reason, no large acquisitions have taken place yet but there has been fair amount invested. Do you think any Facebook applications will be acquired for a significant amount?

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15 Responses to “Facebook Application Sale Disappoints”

  1. Greg Says:

    Don't forget about "Where I've Been"… $3 million (!!)

  2. Greg Says:

    Don’t forget about “Where I’ve Been”… $3 million (!!)

  3. David Says:

    The buyers of Where I've Been denied that it was purchased for $3m. It was just an unfounded blog rumour.

  4. David Says:

    The buyers of Where I’ve Been denied that it was purchased for $3m. It was just an unfounded blog rumour.

  5. Facebook App Sees Small Selling Price. What’s it Really Worth? Says:

    [...] [via allfacebook] [...]

  6. Mark Says:

    All they did is create an image and say it was "limited edition". If anything the lack of winning bid is a sign that Web 2.0 and Facebook apps are not a bubble, and that people actually care about ROI.

  7. Mark Says:

    All they did is create an image and say it was “limited edition”. If anything the lack of winning bid is a sign that Web 2.0 and Facebook apps are not a bubble, and that people actually care about ROI.

  8. David S Says:

    Eventually someone will pay serious money for an application, creators merely need to focus on business model rather than on the number of active users.<br><br>As other social networks increasingly incorporate user applications, investors will be looking for applications that have established a foothold in numerous networks. Focussing purely on Facebook would be a bad investment

  9. David S Says:

    Eventually someone will pay serious money for an application, creators merely need to focus on business model rather than on the number of active users.

    As other social networks increasingly incorporate user applications, investors will be looking for applications that have established a foothold in numerous networks. Focussing purely on Facebook would be a bad investment

  10. Mark Says:

    let's not forget the bogus auction of the "I am Hungry" app, for $20K.<br>(except that Nick still believes it to be legit!).<br>Someone bought that POS for $20K and what, go look, they have done nothing, in months, to it?

  11. Mark Says:

    and why stop with apps, I'd love to unload my Fan Page (141 "fans" and growing) on some sucker(whoops, I mean 'investor').

  12. Mark Says:

    let’s not forget the bogus auction of the “I am Hungry” app, for $20K.
    (except that Nick still believes it to be legit!).
    Someone bought that POS for $20K and what, go look, they have done nothing, in months, to it?

  13. Mark Says:

    and why stop with apps, I’d love to unload my Fan Page (141 “fans” and growing) on some sucker(whoops, I mean ‘investor’).

  14. Marcel Says:

    It's not the economy, it's the profit and ROI that important..

  15. Marcel Says:

    It’s not the economy, it’s the profit and ROI that important..

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