Clearspring, the dominant widget distribution platform, has just expanded their distribution to Facebook. This is a huge opportunity for widget developers. While Facebook has tried to move away from describing their platform as a new distribution channel for widgets, the reality is that Facebook is a new distribution channel for widgets in addition to being a general platform for developers.
Clearspring has just taken a big step in furthering their already dominant position as the primary widget distribution platform. The new features enable users to easily create flash widgets as Facebook applications within a simple application wizard. While similar in concept to the Dapper platform that I covered last week, the Clearspring offering allows for greater exposure across multiple platforms, not just Facebook’s.
One thing is for sure, Clearspring is taking the Facebook platform seriously. It will be interesting to see how the dynamic between widgets and platform applications changes over the coming weeks and months.


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Nick, thanks for the mention. If you, or your readers hear anything from Facebook Devs, or other application developers on how we can improve this service let us know. We have some big stuff underway w/FB and we are excited to learn from their community!
[...] [via allfacebook] Link to This Post: [...]
Nick, thanks for the mention. If you, or your readers hear anything from Facebook Devs, or other application developers on how we can improve this service let us know. We have some big stuff underway w/FB and we are excited to learn from their community!
[...] [via allfacebook] [...]
[...] [via allfacebook] [...]
Hey Nick, thanks for the post! FYI the details are on our blog at http://www.clearspring.com/blog/2007/09/03/brid...
Hey Nick, thanks for the post! FYI the details are on our blog at http://www.clearspring.com/blog/2007/09/03/bridging-the-facebook-widget-gap/
[...] to place their widgets within the WidgetBox directory on Facebook. The new service is comparable Clearspring’s Facebook distribution offering which we reviewed earlier this [...]