In only a few weeks, the number of websites that have implemented Facebook’s social plugins, including the almost ubiquitous like button, has doubled from 50,000 to 100,000. That news came in a blog post earlier today from Facebook employee, Justin Osofsky. It’s an impressive statistic and it’s one that will only continue to grow. Enabling these “social plugins” (or widgets) was a great tool for Facebook to instantly spread the new Open Graph.
While there’s a good chance that many of the sites implementing the service are media companies in addition to personal blogs, there’s no doubt that internet companies around the globe are working on ways to implement Facebook’s new tools. Facebook is also actively touting engagement statistics of companies that have integrated Facebook into their core experience.
Previously branded as “Facebook Connect”, websites have the ability to increase engagement (often twice as much) of visitors coming to their site. For now, Facebook is doing what they always have done well: promoting their products in an effort to build Facebook as an integral part of the web.
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Please explain to me why this loss of our privacy is a Good thing?
I didn't even click your like button. I shared your article sing the Share button on my browser's toolbar. And I I ended up in your Like mug shot book. I have unliked manually. and after I post this, I'll check to see if I need to again, The law of unintended consequences is in full effect here. For all I know, I have AllFacebook in my list of apps, now, too. I'll have to check.
Gone are the days when one could simply comment or share an article. Sadly. But don't worry – people are waking up. We are onto you. (and apparently you are no longer on the side of Facebook "users" only Facebook marketers. Darn. I trusted you.)
Comment by PamelaJaye — May 11, 2010 @ 11:41 am
I don't enjoy liking articles. I've had times where I liked the article, and it went to my page listings as if it were a fan/community page. No. I want it to be like liking a status update — just show in my feed.
So that's why I don't like things, but I do like how all sites are moving to this.
Comment by Facebook User — May 11, 2010 @ 7:59 pm
To block the "all your data belong to Zuckerberg" button, add the following rule to AddBlockPlus :
||facebook.com/*$third-party
Comment by Antoine — May 12, 2010 @ 4:38 am
good article… hope to gain from it..
Comment by gogrumogru — September 4, 2010 @ 2:38 am
[...] plugins: Facebook extended its reach with tools websites could add to tap the social graph, including adding “likes.” The [...]
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